BURLINGAME, Calif., May 12, 2008 — Today Eye-Fi, Inc. (www.eye.fi), makers of the world’s first wireless memory card for digital cameras, today announced the Eye-Fi Explore, a new card designed to make photo sharing richer, easier and more convenient. Unveiled at the O’Reilly Where 2.0 Conference, the Eye-Fi Explore allows users to automatically upload photos from more than 10,000 hotspots while away from home or from their home wireless network. It also automatically tags users’ photos with information about where the image was captured.
“The Eye-Fi Explore delivers the two enhancements most requested by our users,” said Jef Holove, CEO for Eye-Fi. “Our geotagging service automates what is today a compelling, though time-consuming and manual, experience. And, our hotspot access will allow travelers, bloggers, and anyone on the go to upload, share and save their pictures before they even get home.”
Like all Eye-Fi cards (see today’s release: Eye-Fi Unveils Family of Products), Eye-Fi Explore allows users to automatically send photos directly from their camera to their PC or Mac, and to one of 25 online photo sharing, printing, social networking, or blogging sites using their home wireless network. Eye-Fi partnered with Skyhook Wireless to provide geotagging capabilities and Wayport to enable hotspot connectivity for the Eye-Fi Explore.
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